Going Back to School with Snyder’s of Hanover®

Pretzels offer students a wholesome and great-tasting snack for recharging at school

HANOVER, PA (August 24, 2012) — In the coming weeks, more than 50 million students from elementary through high school are heading back to school across the country. With the school day lasting as long as seven hours, a wholesome and nourishing snack in between lessons can keep kids energized and focused on learning without spoiling their appetite before meals.

With nearly 30 different sizes, shapes and flavors of pretzels, and up to 60 percent less sodium than other leading brands of pretzels, Snyder’s of Hanover® is the perfect back-to-school snacking companion to help students snack smartly and establish healthy eating habits. Here are a few crunchy pretzel varieties fit for snacking throughout the school day:


  • Pretzel Sandwiches: With active and growing bodies, kids can easily work up an appetite and refuel with Snyder’s of Hanover® Peanut Butter or Cheese Pretzel Sandwiches. A delicious twist on two classic snacks ¾ peanut butter or cheddar cheese with pretzels ¾ Snyder’s of Hanover’s Pretzel Sandwiches are made out of mini round pretzels and stuffed with either real cheddar cheese or peanut butter, packing just enough crunch and protein to keep kids energized. These filling pretzel sandwiches are available in 8 oz. and 2.125 oz. serving sizes.


  • 100 Calorie Packs: Snyder’s of Hanover® 100-calorie Pretzel Packs take the guesswork out of serving sizes, making it one of the easiest snacking decisions to make all day. The 100-calorie pretzel snacks come in convenient .9 oz. single-serve packages that are easy to toss in a lunchbox, hide in a coat pocket or stash in a desk. The 100-calorie minis, sticks, snaps or gluten free sticks make a great addition to lunches because they’re baked, not fried, and they have fewer preservatives and artificial flavors than several artificial fruit snacks or calorie-heavy cheese puffs. The 100-calorie pretzels are also available in a gluten free variety for students who must, or choose to, follow gluten-free diets.


  • Pretzel Pieces: Even the busiest students can fall victim to cravings for a flavorful, delicious snack, and Snyder’s of Hanover® flavored Pretzel Pieces are sure to satisfy virtually any salty snack craving. From Bacon Cheddar to Buttermilk Ranch, flavored Pretzel Pieces are available in seven different varieties, and the entire line of Snyder’s of Hanover® flavored Pretzel Pieces has 30 percent less fat than traditional flavored potato chips ¾ all with no more than 7g of fat, compared to the 10g of fat found in traditional potato chips.


“Snacking on pretzels regularly throughout the day creates more opportunity to include fiber and protein into children’s diets that they may not get otherwise,” explained Marketing Manager for Snyder’s of Hanover®, Bob Gould. “Making time for a quick pretzel snack can also supply students with energy during periods of the day when hunger strikes.”

With studies showing that eating crunchy foods can actually help wake up the brain, Snyder’s of Hanover® pretzels are a great lunch side or between-class and afternoon snack for students of all ages to keep them awake and ready to conquer each test and homework assignment throughout the semester. For more information on pretzel snacks for back to school and back to school-themed recipes for fundraisers, bake sales and playdates, visit Snyder’s of Hanover® on Pinterest at Pinterest.com/SnydersHanover, on Facebook at Facebook.com/SnydersofHanover or on Twitter @Snyders_Hanover.


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About Snyder’s of Hanover

For more than 100 years, Americans have enjoyed Snyder’s of Hanover® pretzels. With their unique sourdough heritage, Snyder’s of Hanover® pretzels today are available across the country in single-serve sizes as well as larger, 10, 12 and even 16-ounce bags perfect for sharing. Today, America’s favorite pretzel is available in a wide variety of flavors, recipes and shapes, including traditional hard pretzels, flavored pretzel bites, sticks, rods, nibblers and even gluten-free options. For more information, visit www.snydersofhanover.com. Or find Snyder’s of Hanover® on Facebook or Twitter.

About Snyder’s-Lance

Snyder’s-Lance, Inc., (Nasdaq-GS: LNCE) headquartered in Charlotte, NC, manufactures and markets snack foods throughout the United States and internationally. The Company’s products include pretzels, sandwich crackers, potato chips, cookies, tortilla chips, restaurant style crackers, nuts and other snacks. Snyder’s-Lance has manufacturing facilities in North Carolina, Pennsylvania, Iowa, Indiana, Georgia, Arizona, Massachusetts, Florida, Ohio, and Ontario, Canada. Products are sold under the Snyder’s of Hanover®, Lance, Krunchers!, Cape Cod, EatSmart Naturals, Jays, Grande, Tom’s, Archway, O-Ke-Doke and Stella D’oro brand names along with a number of private label and third party brands. Products are distributed widely through grocery and mass merchandisers, convenience stores, club stores, food service outlets and other channels.