HANOVER, PA — This summer nearly half of American grill owners will barbeque between one and two times per week, according to the Hearth, Patio & Barbeque Association. For an easy-to-make side dish for cookouts that rivals the likes of potato salad and coleslaw, backyard barbeque hosts can count on the crowd-pleasing taste and crunch of Snyder’s of Hanover pretzels.


In celebration of summer holidays from Memorial Day to Independence Day and even Labor Day — three of the most popular grilling occasions of the year — Snyder’s of Hanover is launching Patriot Pretzels in the shapes of flags, stars and liberty bells. The 14-ounce bags will start hitting store shelves nationwide in mid-May for around $3.49. With the red, white and blue packaging, you won’t miss the new, limited edition summer snack on your next shopping trip for cookout supplies.

With about the same size and taste profile as Snyder’s of Hanover Mini Pretzels, the new Patriot Pretzels pair perfectly with hamburgers, hot dogs and chicken cooked on the grill. Serve the pretzels in a bowl or right out of the bag and eat them alone or pair them with hummus or dip for added flavor. Get creative for patriotic-themed events and use a star, flag or liberty bell pretzel shape as a decoration on top of cupcakes with red, white and blue icing.

“Pretzels are a more convenient and wholesome side dish for summer cookouts, gatherings and celebrations because you don’t have to worry about warming them up or keeping them cold like other sides, and you don’t even need a fork or spoon to enjoy them,” said Bob Gould, Marketing Manager for Snyder’s of Hanover. “These summer-themed shapes just add to the fun of enjoying pretzels year-round.”

The new pretzel shapes have only 1 gram of fat per serving, and like many other Snyder’s of Hanover pretzels, the Patriot Pretzels have up to 60 percent less sodium compared to other leading brands of pretzels.

For a searchable list of retailers across the country that carry this product, please visit the Snyder’s of Hanover product locator at http://www.snyderslanceproductlocator.com/snyders.

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About Snyder’s of Hanover

For more than 100 years, Americans have enjoyed Snyder’s of Hanover pretzels. With their unique sourdough heritage, Snyder’s of Hanover pretzels today are available across the country in single-serve sizes as well as larger, 10, 12 and even 16-ounce bags perfect for sharing. Today, America’s favorite pretzel is available in a wide variety of flavors, recipes and shapes, including traditional hard pretzels, flavored pretzel bites, sticks, rods, nibblers and even gluten-free options. For more information, visit www.snydersofhanover.com. Or find Snyder’s of Hanover on Facebook or Twitter.

About Snyder’s-Lance

Snyder’s-Lance, Inc., headquartered in Charlotte, NC, manufactures and markets snack foods throughout the United States and internationally. The Company’s products include pretzels, sandwich crackers, potato chips, cookies, tortilla chips, restaurant style crackers, nuts and other snacks. Snyder’s-Lance has manufacturing facilities in North Carolina, Pennsylvania, Iowa, Indiana, Georgia, Arizona, Massachusetts, Florida, Ohio, and Ontario, Canada. Products are sold under the Snyder’s of Hanover®, Lance®, Cape Cod®, Pretzel Crisps®, Krunchers!®, Tom’s®, Archway®, Jays®, Stella D’oro®, EatSmart Naturals® ,O-Ke-Doke® and Grande® brand names along with a number of private label and third party brands. Products are distributed nationally through grocery and mass merchandisers, convenience stores, club stores, food service outlets and other channels. LNCE-G